Don't Sleep On This!
If you haven’t started yet you are wasting time.
Every second you wait is another second you grow further from reaching your goal of being free.
I know that’s a big statement to make but it’s true.
How many times today have you thought about autonomy or being free?
Imagine a day where…
You set your schedule.
You wake up when you decide to wake up.
You have a morning routine full of things you choose to do not out of necessity but out of choice.
You build and operate from a calendar you built not one full of meetings and appointments set by others.
And you get to work at a job that truly fulfills you.
“Doing what you love to do”
This almost sounds too good to be true right?
Well, it’s not.
It’s not too good to be true.
This is the life that thousands of people are living right now, and it’s growing by the thousands every day.
What separates them from you is a personal brand.
Ok since you asked for examples.
Yes, you did I heard you from here.
Here are 5 of the biggest names with huge personal brands.
These names first built massive audiences and then huge businesses making billions from their followings.
- Ryan Reynolds
- Jimmy “Mr. Beast”
- Kim Kardashian
- Logan Paul
- Conner McGregor
But Ry I could never be as big as them.
Do you need to be as big as them to be free and by free I mean totally in control of your time because to me autonomy is total freedom?
Have you ever heard of the saying “All you need is 1,000 true fans”?
Imagine if 1,000 people believed enough in you that they were willing to buy the products you make or the brands you support.
That’s all it takes for you to be free.
1,000 true followers who are willing to buy from you is all it takes for a person to live very comfortably.
Can you build a loyal fan base or audience of 1,000 humans?
F*ck ya you can!
The good news is that it’s actually never been easier in the history of history to do just that.
In fact, I bet that all of you have 1,000 people already following you and just don’t realize it.
You don’t believe me?
How many followers do you have on Instagram? 350? Ok.
How many followers do you have on Facebook? 500? Ok.
That’s 850 People.
Do you have another 150 contacts on your contact list on your phone?
Boom! There’s 1,000 so start with that.
Now let’s build it up a little bit more.
We have multiple social media platforms to build upon and they are 100% free with the ability to reach a global audience.
If you have social media then chances are you have a phone with the ability to capture better photos and videos then most cameras could only 5 years ago. Along with the ability to capture high-quality video and photos, you can also edit the content on your phone.
So there are literally no excuses.
Ok, so you have the device to capture and edit content now what kind of content do you make?
Do I have to give you all of the ideas? LOL
Let’s go.
Here is a one-week content strategy to get you started.
Just repeat this for 365 days and watch your life change.
Monday - Founder Story
You’ve heard me say “People buy from people” so start with content about you.
Tuesday - Niche Tip/Hack
Give people a quick tip from your niche that shows off your expertise.
Wednesday - Weekly Series
Start a series and post an episode once per week.
Thursday - Step By Step Breakdown
Breakdown and educate the viewer on the exact steps to achieve (insert dream result)
Friday - Debunk A Myth
Controversy rules haha. Plus this is a great way to show off your skills.
Saturday - Behind The Scenes
BTS videos give your followers exclusive access to you and your business.
Sunday - Common Mistake
Educate the viewer on a common mistake a lot of people make when trying to achieve (insert dream result).
NOW!
I’ve told you that building a personal brand is your key to freedom.
I’ve mentioned that it only takes 1,000 true fans to get to the point of freedom.
I’ve shown you that you probably already have 1,000 contacts/followers.
And I’ve given you a one-week repeatable content schedule that you can create with your mobile device. Oh ya and post for free on multiple social platforms with global reach.
So what do you sell and how do you turn those fans into paying customers so you can achieve total freedom?
That’s for another letter so keep coming back. Haha
But I will tell you that if you take two minutes to think about it it will make sense.
You can literally sell anything at this point because your fans or audience follow you and who you are.
“People follow people”
Ask yourself how many times you’ve purchased a product because your favorite influencer or celebrity was promoting it. Not because you love the product but because they love the product and told you that you would love it too.
You trust them enough to purchase something off of their recommendation because they’ve earned that trust with you over time through following their content.
So ask yourself again what can I sell?
Here are two suggestions.
Build a product yourself or sell someone else’s products and earn a commission.
It’s really that easy in today’s world to be free but you need to put in the work.
No one else will do it for you.
That’s it for me until the next one.
If you’d like to be coached on how to build a personal brand I’ll be launching my Impact Mastery Coaching program shortly.
Impact Mastery will help you build your personal brand, grow your business, and reach your professional and personal goals, all while empowering you to become the best version of yourself.
MIND . BODY . BUSINESS
If this interests you send the comment "IMPACT" to [email protected] and I’ll see if you’re a fit for the program.
See you in the next letter.
Payce ✌️
Ryan
